Back again at AAFW 22, with more exciting industry news in the making (pun intended) …
Thank you to the Australian Fashion Council for the invitation to mark this very special launch of the new Australian Fashion Trademark.
This world-first campaign and initiative has been in the making for the past 12 months, and was revealed through a sensory experience, on the first day of Afterpay Australian Fashion Week 2022.
The trademark itself is a symbolic representation of our local fashion sector, and more.
We can’t convey the sensory experience, but we can share the snaps …
